Running any business alone can be self-fulfilling for every entrepreneur but equally as tough and impossible to successfully manage. With this in mind, hiring a business coach is always a smart move because the opinion of an expert enables and facilitates businesses to reach their full potential. The business coaching industry in the US has grown in recent decades to a worth of over $12 billion highlighting its impact and the need to find the best business coach for your business so as to unlock maximum potential.Even the best business coaches require the services of other business coaches to effectively understand, explore and take advantage of the many specifics in their individual business set ups.Hiring a qualified coach can improve leadership and facilitate expansion in domains of fundraising and project management. However, there exist many important considerations in finding the best or ideal coach for your business. These considerations include;CostCost is a very important consideration in the selection of an ideal business coach and it most often depends on factors like specialty, of expertise and location. Although experts are usually very expensive, it’s possible to find affordable cost effective coaches. For and other social businesses, investing time and effort could easily find low pay experts who could offer coaching services as support of causes. Before even setting out in search of a coach, it’s necessary to study your budget and clearly allocate what can be used for coaching services so as to prevent over-extension into debt.Best Business FitWhen sampling potential coaches for any business, key to make sure those with the best fit for your business are the target. For example, hiring an ideal non-profit coach would entail narrowing to affordable coaches in the social business domain with proven track records of success. This can be assisted by personal and social feedback recommendations in combination with actual discussions with these potential coaches.Possible Time Engagement with CoachThis is a slightly complicated consideration when looking at getting a business coach because the dedicated time engagements are usually very much dependent on expertise, and location. However, ensuring the arrangement of quality and long enough time with your coach increases the effectiveness of the relationship. Furthermore, time for meetings and follow up work must be set aside to make the best out of the coaching.Preparedness for ChangeIn order to set up for maximum benefits from engagement with a business coach, it is essential to be prepared for significant changes. This is the productivity of the relationship doesn’t only depend on the quality of advice from the coach but also on the preparedness of the management to listen and make changes with respect to this.Hiring a social business coach can give and other social entrepreneurs the extra edge required for substantial growth, but their services would have to be cost effective, best fitting, and available.Their advice will also need to be and implemented for results to be eminent.The many benefits associated with hiring the ideal business coach can be summarized under the following points;Extra, Required MotivationThe one great quality almost every business coach will offer is relentless motivation and getting business owners unstuck when stepping into their own way. No matter the self-motivation possessed by the owner of any business, moments arrive when it’s almost impossible to apply this self-motivation. In times like this, an all-important push to recovery from a professional is required even if it’s simply in the form of confirming something already in your mind and plans.Unafraid with Unbiased Opinion A very important asset carried by business coaches is the ability to always provide unbiased opinions that are often absent in the management setting of many businesses. Furthermore, not being afraid to offer correction and confrontation to founders is very beneficial to every business as it often leads to solutions that others close to the business would have missed.Stepping Outside Comfort ZonesIn the absence of a business coach, it is very easy for business introvert managements to become overly comfortable and engulfed in their own ideas and goals limiting for expansion. Seasoned business coaches will encourage adventure and the trying out of new things that could be of help for your business and also curb over eagerness for extrovert entrepreneurs that could end up with being caught ruts. Moving out of your comfort zones with encouragement from your business coach breeds confidence which is usually translated to the achievement of very big goals.Support in the Identification of Strengths and WeaknessesAn experienced business coach offers the capability of identifying patterns that assist in the discovery and exploitation of your strengths while taking note and addressing weaknesses. The outside perspective of a business coach goes far beyond sorting likes and dislikes but to the extent of uncovering useful hidden talents, and potential.Increased Focus on Ideas and Business NeedsHiring enhance creativity as they present increased opportunities to brainstorm ideas together fine tuning them with almost never leaving the business. Also, they ensure focus isn’t lost from the business goals employees, clients or family. Business coaches ensure priority remains on the business without sacrifice of other parts of life such as health which are important to successfully integrate for guaranteed success.Goals Management and AccountabilityAudacious goals are always well understood by coaches and they collaborate to enable realization. Managing business goals though isn’t a quality possessed by many entrepreneurs. With the help of coaches, there is understanding of how classification and follow up can be set up to monitor progress with respect to goals.Setting up, managing and realizing the most audacious business goals hardly come without accountability during to someone. Your coach plays the role of an accountability partner with the responsibility of reminding you of set goals and promises to be fulfilled.Having highlighted some of the benefits of hiring a business coach, it is fair to conclude all businesses especially start-ups and struggling projects would improve management, marketing and particularly fundraising with ideal social business coaching increasing expansion capability.
Do You Make These 5 Marketing Automation Mistakes?
Marketing automation has become a vital tool for businesses of every size. It can help you gain and sustain a competitive advantage. Speed up sales results. Plus, enable you to engage more contacts with personalized messages sent at the right time. So you can build good relationships.Yet not each marketing automation system is the same. In fact, very few have all the essential tools in one package of services. If so, that can cause you to integrate system parts from third parties that can cost you time and money, especially when things go wrong down the road.That is why it’s vital to first know what a full all-in-one marketing automation system is all about.Marketing automation is a server-based software that integrates different technologies.4 Automation Technologies Most Vital for Marketing CampaignsFirst, it includes a CRM that allows you to collect, store and use information about your contacts. To be able to segment your contacts by custom fields and tags, behavior – such as opening emails and clicking on links, plus purchases.Second, it includes an automated messaging system for emails, text, postcards and tasks. This allows you to send each message to contacts based on when they opted in, a date, behavior, purchase and more.Third, it has eCommerce functionality. It integrates order pages with a form and payment gateway for one-click purchases. Plus it can allow you to integrate with a shopping cart if you prefer. Most of all, it can automate processes based on successful or failed transactions, subscriptions, trial periods, payment plans, coupons and more.Fourth, it must have a campaign builder that enables you to take each contact on a personalized journey with measurable results. This allows you to create multiple campaigns for opt-in, sales, upsell, downsell and retention.A marketing automation system such as one by Ontraport can provide additional features. These include marketing tracking to help you see which ads, landing pages and emails are generating the most cost-effective results. Affiliate marketing and membership site to help you boost the number of customers and sales. Landing page and form builder to enable you to design professional looking sites in minutes. And a lead router and scoring system to help you and your sales team follow up leads and convert them into customers.Three key benefits of a marketing automation system are that you can customize it for your business. You can have multiple marketing campaigns at the same time that operate 24/7. Plus you can automate processes specific to contacts along their journey. But there are also marketing automation mistakes you can make along the way.Marketing Automation Mistake #1: Sending eMails to Contacts Who Did NOT Opt-in
Marketing automation involves permission based emails. That means you send emails to contacts who give you permission to send them information. You can get permission when each contact opt-in to your system. However, importing a list or manually adding contacts to your marketing automation system is a violation of SPAM rules. If you do this you can compromise the delivery of emails even to those whom give you permission.Marketing Automation Mistake #2: Not Maintaining a Database of Active Contacts
Even after you get a contact to opt-in, you must keep them active. That means, you must continually send them emails with relevant content to engage with at least once per week. Otherwise, they may forget you and not open the few emails you send. Over time, they can become less engaged, diminishing email delivery of your entire database. A re-engagement campaign is an effective method to get non-engaged contacts to interact with your emails again. You get these contacts to tell you if they’d like to remain on your list or opt-out. So you can maintain a consistent and clean contact database.Marketing Automation Mistake #3: Focusing on the Wrong Metrics
Marketing automation allows you to measure the results of your campaigns. This includes opt-ins, sales conversion, email open and click link rates, landing page visits, sales, ROI and more.However, focusing on the wrong metrics can cause you to misinterpret the true results. For example, you may have two campaigns where one has much higher open rates and lower click rates. Yet when you calculate click to open rates you can see an entirely different result. Before starting each campaign, it is vital to know the metric you seek to focus on to determine success.Marketing Automation Mistake #4: Not Split Testing Campaigns
All campaigns differ by the type and number of contacts, content and more. Split testing campaigns is the key to finding what works right. But the key to split testing is to test just one variable at a time. Such as a headline, price, offer, design or target audience. The campaign that wins is the new control. Then you can test other campaigns against the control.Marketing Automation Mistake #5: Not Having a Certified Consultant on Your Team
Marketing automation is both an art and a science. It requires a mix of technology know-how with direct response marketing expertise. Plus an objective mindset that is not biased toward the company or product. These are why it is best to have an independent consultant certified in the use of the marketing automation software on your team. To develop the strategy and build a custom automation system for your business. Plus, to train your team on using the system.
Are You Subconsciously Sabotaging Your Life & Your Online Business?
Things happen for a reason is something I believe in. I also believe that I am the person I am because of my life experiences.Furthermore, I also believe things happen for a reason in your online business.Light At The End of the TunnelMy hope in sharing my story is so others who have suffered a similar fate in their online business may be able to see hope and a light at the end of the tunnel. “I am not what I ought to be, I am not what I want to be, I am not what I hope to be in another world, but still I am not what I once used to be, and by the grace of God I am what I am.”? John NewtonBeing aware of many ways to make money online and to start your online business in every conceivable niche?-?every top achiever flaunting their secret methods to their success through training programs/schemes.Similar ExperiencesSo perhaps your experiences are similar to mine as I have tried various money-making schemes/get rich quick schemes over the years.The top achievers at the time when I got interested in starting an online business, seem to make it sound so easy. Therefore embarrassingly I admit, I foolishly fell for their promises.Now being naturally curious, passionate, go-getter, my attitude was that even if I only achieve half of what they are promising?-?I will be successful.I wanted to succeed in my online business. I stubbornly with all enthusiasm and optimism, steadfastly pursued my goals of building an online business.Sadly I have to admit all my attempts to start an online business were in vain and I never achieved any real success.’twenty-twenty hindsight.”twenty-twenty hindsight.’ – is we have a perfect understanding of a situation or events only after they have happened.So with this ‘twenty-twenty hindsight.’ I have noticed I have subconsciously been sabotaging my life and my online business for many years.Like most people, I have continuously been trying to better my life, meaning to improve my work circumstance and income prospects.So with this perfect understanding of a situation, after it has happened, I have decided to share my discovery.Starting Online BusinessesI have always attempted starting online businesses to run alongside the day job. My hope to earn some extra money leading to slowly build this side business into a full-time income.As I have always thought to have my feet well-grounded. I didn’t expect to get rich quick. I believe in hard work. So needless to say I expected to work hard and therefore succeed irrespective of how long it may take.However, I didn’t expect to get caught up in the get rich quick programs or schemes. Not that I was falling for these ideas per se. I wanted to work hard and build a business. It was difficult/impossible to prevent getting involved in a get rich quick scheme. They were all over the internet at the time.Methods and TrainingNow at the time, every success story seemed to be offering their techniques, secret methods and training. So even not interested in getting rich quick schemes, I was inevitably lead down these roads.Therefore as an entrepreneur trying to start an online business, I tried to follow various business models. So overwhelmed by the considerable learning curve and the wide variety of information available online.I found myself struggling to know what information was useful, which training program to follow and implement?Eventually, this was so overwhelming. Including being unsure of who to trust or follow got me unintentionally caught up in the get rich quick schemes which inevitably led to failures.Therefore every time I would fail in starting an online business, I would regard it as a lesson learnt and then optimistically move on to the next opportunity to start an online business.However, the result being I gave up on my dreams and goals of online business. Over the next few years not even looking at business ads or anything resembling a business opportunity.Usually, I would switch offThen while scanning through YouTube and watching a few videos and suddenly an ad popped up in the middle. Usually, I would switch off and wait for the ad to finish so I could continue to watch the video.However, to my surprise, something caught my attention. I can’t remember exactly what it was. However, I think I was taken back by the calm, confident and authentic manner in which this person spoke felt I could trust what this guy was saying.Where I was in my lifeI listened to the advertisement intently and subsequently, responded. It had spoken directly to where I was in my life at the time. Well, one thing led to another, and I followed the links loving everything this opportunity had offered.So my attention was captured. They didn’t try to sell me all the time. Resulting in me feeling like I was being screened or interviewed to find out if I would be a good match for the business model. It seemed as if they were trying to identify if I would put their teaching and training into action.A win-win situationTherefore It seemed to me the business was interested in me succeeding as much as I wanted to succeed. and I think the business should benefit from the training they are providing. This is exactly how I believe all business should be?-?a win-win situation.So the solution to me not Subconsciously Sabotaging my Life & my Business was I needed an honest mentor that would truly be interested in my success as much as I am interested in my success and in the process will train and mentor me to succeed.This program is going to mentor me in the strategy of building a business and a life I wanted to achieve around the interests I already have.Their business strategyTherefore it seemed clear to me that this business wasn’t interested in training me to push their products. Rather they would train me in their business strategy to apply to any niche, market, hobby, interest or anything for which I have a passion.So if you resonate with anything I have mentioned, then I want to introduce you to my mentors, by offering you a free three-part video training. You will see first hand what training and primarily how the training is delivered.You will be able to try before you buy. However, you do not have to commit to anything, enter your email and name, and the videos emailed out to you.However, with twenty-twenty hindsight, I realised that I needed was a good mentor.Well, how do you determine what is a good mentor? So how do you determine who is a good mentor?However, you need to be aware as it is never going to be perfect, but there are things you can look out for to arm yourself to make better decisions.Firstly find a mentor who has already achieved what you are trying to accomplish yourself or what you are setting out to achieve yourself.Let me pass on my experience so that you don’t make the same stupid and costly mistakes.Therefore with twenty-twenty hindsight, I am now able to see and understand a situation after the situation has occurred.Someone who has achieved Therefore this mentor should be someone who has achieved and teaches from their experience what you need to do and how you need to do it.Hopefully, this mentor will still actually be doing the things he/she is teaching you in their own business. Therefore you will not be wasting time on an activity hoping it is going to work.What has truly amazed me from being involved with my mentor is the depth of insight and wealth of experience to which I have access.Whole communityI also have access to a host of mentors and a whole community of similar-minded people all very willing to encourage and support each other along their journeys.Additionally, I have discovered many little tweaks which made all the difference, and that is exactly where the experience is most valuable. For these little tweaks may have taken me years to discover myself, or perhaps never find.So if you are tired of going it alone, perhaps you are also overwhelmed by where to start with a business online. If you are teachable and willing to be successful, maybe you are the right person for this mentor program.I am not here to convince you either way?-?you make your mind up.So now you have nothing to lose. You have to enter your name and email so that the videos emailed to you and will also be put on my subscription list so I can keep in contact with you and send you helpful information on building an online business from the things I learn and input in my business.However, if you want to unsubscribe. No problem there is an unsubscribe link on every email. We are entirely against spamming, and that is why you will also have to verify you want to receive the emails before you get the videos.The video training is to show the quality of the training, the content offered, ease of understanding, implement, and delivered.Benefit from the valueI can assure you will understand the moment the video starts. You will benefit from the value given for free, so take notes and implement your new knowledge.Therefore you must agree that it makes sense to learn from top achievers.It also makes complete sense to learn from people who have indeed achieved what you are trying to achieve, right?So take the mystery out of marketing and learn the proven process that is working for thousands.More importantly, stop Subconsciously Sabotaging Your Life & Your Business.You can do this.P.S. When you see this you will instantly recognise them & know why they can help you as they helped me.Therefore online marketing should be fun and it should be profitable and you should get the support you deserve.This online community will support you and teach you the exact step-by-step process you need to succeed online.Thus there is no confusion and no pie in the sky or guessing games. Just real results.